Sam Waterfall, Senior HMT Consultant

After speaking at the Inaugural Soy & Strategic Marketing Workshop in Ghent, Belgium in 2008, Sam will present at this year’s event in Barcelona in November.

This year’s content is completely new with the latest information from HealthFocus and the Healthy Marketing Team’s latest thinking on successful Soy marketing. In particular, Sam will show how segmentation reveals new opportunities for adding value with Soy.

Sam’s presentation will review what’s been happening since last year in the world of Soy Marketing, Why it’s been happening and exactly how you can take advantage and make it happen for your brands.

Event details at http://www.soyconference.com/marketing_program.asp

More information to follow here from the Healthy Marketing Team.

Sam Waterfall specialises in Global Consumer Health Trends, Target Segmentation, Health Food Branding, and Marketing Strategy. To book Sam Waterfall to speak at your conference email sam@healthymarketingteam.com