Problem with health claims will put focus back on brands and consumer education
In this interview made by global ingredient company DSM, Healthy Marketing Team Founder & Expert Consultant, Peter Wennstrom gives his analysis of how Ingredient Companies can deliver better results and accelerate growth by reducing confusion and clarifying benefits to their Customers and their Consumers.
The Healthy Marketing Team work globally throughout the food, bevergage and ingredients sector. To find out how we can help to grow your business contact peter@healthymarketingteam.com
