Sam Waterfall - being interviewed backstage after delivering the opening keynote at the 2009 World Food Technology & Innovation Forum in Rotterdam.

Sam Waterfall is the Senior International Brand Consultant for the Healthy Marketing Team
He has led consulting, innovation, branding and consumer research projects for clients around the world.

He heads up our HealthFocus Portfolio - working in conjunction with HealthFocus International in Florida - he guides our Clients to shape and exploit the very latest global shopper research.

Sam is in demand as an international conference speaker and has recently delivered keynote branding presentations in Saigon, Kuala Lumpur, Mainz, London, Moscow, Geneva, Riyadh, Ghent and Cologne. In 2009 Sam delivered the opening keynote address at the prestigious World Food Technology & Innovation Forum in Rotterdam .

Sam Waterfall leading a Healthy Marketing Workshop

Some of Sam’s other recent speaking engagements include:

- A keynote address to the Akademie Fresenius Health & Nutrition Claims Conference in Mainz, Germany (April 2010)

- A keynote address to the 4th Annual World Dairy Forum in London, UK (February 2010),

-A keynote address to the 2nd Annual Soy & Strategic Marketing Symposium in Barcelona (November 2009)

- A keynote address to the Health Marketing Conclave in Mumbai (October 2009)

- and a presentation to the Health Food Manufacturers’ Association Innovation Conference in London (November 2009).

Sam began his career working in the USA before joining Procter & Gamble in the UK. He has held Global Brand Management, Buying and Business to Business Marketing positions with Boots the Chemist and Kraft Foods.

He holds a degree in Financial and Business Economics and a Masters in Entrepreneurship from Durham University Business School.

You can follow Sam on Twitter @sam_waterfall

Sam keeps it healthy running marathons and competing in triathlons including Ironman UK in August 2009. To prove we really are a Healthy Marketing Team Sam completed the 2009 London Marathon: